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HOW DRIVE TRAFFIC FROM YOUR FACEBOOK FAN PAGE TO YOUR BLOG

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TRAFFIC FROM FACEBOOK FAN PAGE TO YOUR BLOG


In our previous post , we talked about how to monetize your fan page and today let see how we can drive traffic to our fan page. Traffic in anyway can't be overemphasized, traffic is why i'm writing this post now, without traffic; no money, it doesn't matter how your offer looks appealing.



Many ways you can use your Fan Pages to get people to visit your blog.  One of the ways is by using Application "Social RSS" you can have your blog posts appear on your Fan Page.  It will just be an excerpt of the post and below the excerpt is a link that says 'Read More Stories' and another that says 'Subscribe to stories from this page.'  So, not only do they have to click and go to your blog to read the rest of the blog post, they have two other chances to visit your blog or subscribe to your blog "stories."

Offer a giveaway (free) report or eBook if they go to your site and fill out a poll you are taking.  Make sure it is something worthwhile and on topic for the niche you are promoting.

Write updates on your Fan Page that mention free things you are giving away on your blog, or a contest you are having.  Give them the link to get to the correct page or post on your blog.
Mention that if they go to your blog and buy a product you are selling on both your Fan Page and your blog, that there is a special discount, or coupon, they can avail themselves of if the click over to your blog and order from there instead of the Fan Page. 


Drive Traffic With Application

Since the reign of facebook there are hundred of Applications available for Facebook Fan Pages.  Some of the ones you may want to have (they all have good instructions and descriptions) include:


  1. Social RSS - This app lets you add your RSS feed to a boxes tab, a dedicated tab, or your Fan Page wall and automatically updates.
  2. NetworkedBlogs - Network your blog with Facebook's huge blogger community.
  3. Sweepstakes - Within minutes you can generate and launch a branded sweepstake.  Your Fans enter the sweepstakes and the application picks a winner at random.
  4. Fan Appz - Great suite of marketing apps for social media to help Facebook Fan Pages connect with, monetize, and grow their number of Fans.  Uses Top 5 Lists, Promotions, Quizzes, Polls, and virtual gifts, among other things.
  5. Promotions - This application lets you offer special promotions to your fans.
  6. Social Tweet - This application lets you tweet directly from Facebook.
  7. Show & Sell - Set up a visual mini-store.
  8. Discussion Boards - start a discussion and see where it takes you.  This can be used like a forum for your fans.
  9. Photos - This application is great for putting images or photo albums on your fan page and giving it more visual appeal.
  10. Notes - This is a great application that lets you write notes back and forth with your fans.
  11. Videos - Videos are very important now.  This app lets you put videos on your fan page.
  12. Events - schedule special events for your fans to attend.
  13. Surveys - take surveys to learn more about your fans.
  14. Mobile - lets you view the content your fans upload with Facebook Mobile, gives you a phone book view of your fans, and lets you subscribe to their mobile content.
  15. Coupon - special offers and coupons for your fans.
  16. My Fan Site lets you use custom html and css to design a landing page for your fans. 

You don’t need to use all the above applications, go through the list and read the descriptions and then pick the ones most applicable to your niche and your "fans."



Wait!! am not done yet!!!! If I don’t do this; then, I’m not doing you any good. It may be a bit sucking or against the topic of this article. I didn't plan this but this topic is very important as long as internet marketing is concern. Infact; is why 99% of internet marketers fail on Facebook.


Some questions for you?

  • What are facebook motives?
  • So what as facebook done to keep people intact?
  • How does it affect internet marketers? 

Now answers to the above questions:


  • Facebook isn’t happy when people leave their site to another, so they try as much as possible to keep people on facebook.
  • They study people’s ways and behavior by gathering much data about people on facebook.
  • To match advertisers with people’s profile.
  • To make facebook be the place people go all the time.
  • So they make people get more addicted.
  • The end result; to make them more money.
  • They monitor each post you make on facebook.
  • They look at the relevancy and interaction level of what you post on facebook
  • thering much data about people on facebook.

They stop people from seeing the link you post on facebook; how? Have you ever wonder why only two people saw your business opportunity update. For example; you made a post of this nature:
Hey friends! It is happening right now on http://www.MonkyTalk.com/whzon/franMgr/postForGold.php?gold=521431 go register now to  get free $9 after registration.
To your surprise; only two people saw the above post, even when it talks about free $9 on registration. It can be so frustrating!

So how can you bypass facebook?


  1. You have to keep everyone on their website, but how can you keep people on facebook when you keep posting links that leads to another site outside facebook.
  2. You need to appeal to the facebook user’s mentality with your posts.
  3. You need to be fun, personal, shocking, different, informative, entertaining and also be very smart to bypass facebook obstruction or prison.
Let me shock you a bit!

Do you know that facebook algorithm kills 99% of facebook marketers?

Yes of a truth; facebook is a big source of traffic, but you have to do it the right way and it has to be for free. 

Now let look at the term EdgeRank

Edgerank is a terms which facebook use to decide what to show people and what not to show people. However; everything you do on facebook is called an “Edge” whether you (post, update profile, link, video, changes, app, image, anything). So facebook uses Edgerank to determine what gets displayed and the ranking associated with it.

So how do you post on facebook and be sure of people seeing it, interact and even click on the link.

Look at it this way: Rank= Affinity * Weight * Decay

  • Affinity show s how often people interact with the post you make and not how many times you post on facebook. In other word; if people always interact with your post by liking, commenting and sharing, then next time you post, facebook would always show it to your fans because your high Affinity score.
  • Weight shows the value of anything you post to your fans; it can be pictures, links, text-only post and images. Anything you post has different weightings.
  • The last one is Decay: New posts you make are given priority over the older post (unless the older post continues to attract interactions).

Solutions To Getting A Better EdgeRank (Score):

  1. Make posts that drive interaction, this would help boost your Affinity score.
  2. Make post that contain videos, images and text but not links to boost you Weight score. But wait! How can you post without a link? How will you make money or get people to perform a certain action on the other site? Calm down! I will reveal to you how in my upcoming report.
  3. Make post regularly; at least 3-4 times daily with couple of hours in between to boost your time Decay score.

Okay! Problem solves!

This is just the tip of the iceberg! Am about to unveil to you:

  1. How to take money from facebook’s pocket using the hidden secret formula.  
  2. 3 Fast Step to getting thousands of visitors for free on facebook.
  3. How to give value on facebook.
  4. How to get mass interaction.
  5. How to get targeted friends who are related to what you do.
  6. How to get your link seen on facebook instead of banned by Zuckerberg’s cronies.
  7. How to make money with affiliate loophole.
  8. 3 Steps to getting commission from facebook and many more tips.



It going to be in a Pdf format and it is going to be free on one condition.
Option in now to get the report for free when it is out or pay for it later.

Want to get THE DARK SIDE OF FACEBOOK AND HOW TO BYPASS AND PUT MONEY IN YOUR POCKET for free?  Go to how to take money from facebook's pocket


Also read:

How to monetize your fan page

How to create a perfect fan page

Please let me know if you have any online issues!


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Make money with your fan page

MYGUESTPOSTER @ YOUR SERVICE

FAN PAGE MONETIZATION




Last time we talked about how to create a profitable fan page and we also deliberate on search engine optimization for fan page. 
Some top 15 article directories rated by their Alexa Rating:

      URL ----------- Alexa Rating - Google Page rank
                                             |                      |
articlesbase.com ------- 126 ------------- 6

ezinearticles.com -------- 354 ------------- 6

suite101.com ------------ 659 ------------- 7

articlesnatch.com -------------- 759 ------------- 6

buzzle.com ----- 1,467 ------------- 5

helium.com ------------ 1,527 ------------- 6

goarticles.com -------- 1,710 ------------- 4

articlealley.com ------ 2,200 ------------- 5

articledashboard.com--- 2,833 ------------- 5

ideamarketers.com ----- 3,369 ------------- 5

bukisa.com--------------4,728---------------5

amazines.com------------4,759---------------3

articlecity.com----------5,453---------------5

artlcierich.com----------5,827---------------3

isnare.com---------------5,913---------------6 




Some of the article directories are "no follow" but that doesn't matter because, if your articles are well written, they will be picked up by other publishers and published on their blogs, in their newsletters, on their websites, etc., giving your article and link a lot of exposure.

Those are just some of the ways you can optimize your Facebook Fan Page.  Just remember - use your keywords as much as possible and update often to keep your Fan Page "new and interesting", and the search engines will love you!

How to get more likes to your fan page

Of course; you know, not like, no followers and no money! You can’t monetize your fan page without having reasonable amount of fan page likes, at least up to 500 to 1000 likes.
  1. Make you invite all your friends.
  2. Use your fan page Url as signature in forums and your email addresses.
  3. Take your fan page as a business by advertising it on facebook.
  4. Have as much friends as you can and they should be people with like minded interest.

Okay! Now; you’ve created your fan page and you have at least 500 to 1000 likes on your fan page.


MONETIZING YOUR FACEBOOK FAN PAGES

The easiest ways to make money with your Fan Pages is to find a product you want to promote on one of the marketplaces, such as Amazon, Clickbank and other affiliate platform.  Build your niche Fan Page around the product.  Wait! you don't have to  jump to do this!  Make sure your Fan Page is up and running before you start trying to "sell" to your Fans. 

One of the good ways to go is to first offer some free content that is of high quality - maybe a mini-course related to the niche.  More people opt-in to a mini-course than to any other kind of free offer.  Just make sure it is high quality and relevant to your community.

After your Fan Page has become trusted and popular, you can use a tab to send your Fans directly to an affiliate sales page.  It's just like anything else.  Once you’ve be able to gain your Fans trust and when they trust you, they will also believe in what ever you recommend to them, they are more accepting of the quality products you recommend to them that are relevant to their needs.  It's a no brainer!

Remember also to put your affiliate link, where appropriate, into any eBook, mini-course, newsletter, etc. that you give away to your Fans for free.

Another option is to build your list with your Fan Page.  If you create a landing page using "Static FBML" (Face Book Markup Language), which is one of the available Applications, you can offer anyone who comes to your Fan Page the chance to sign up for your free mini-course or whatever, for free, without selling anything. 



Set up your autoresponder with aweber.com or getresponse.com, add the application "Static FBML" to your Facebook Fan Page, and follow the simple directions.

You can also make money with your Fan Page with your product and with CPA offers.  Studies have shown that when people read about your offers on your Fan Page and then easily refer your Fan Page to their friends, their friends are more likely to buy whatever you are offering based on their friends' recommendation.
Instantarticles: Instantarticles is a new way of bring your blog content to your facebook fan page with the help of Rss feed application. Your fans don’t have to leave the fan page to your site, they will see all the published articles right there on your fan page. After you’re done with setting up instantarticles on your  fan page, you will now submit it to facebook and they will approve and start showing ads right on your page.  There is so much to learn from instantarticles monetization, do some research on youtube on how ways to monetize your fan page for more clue.

BUILDING A RELATIONSHIP WITH YOUR FACEBOOK FANS

First; let’s look at some interesting facts:

*Note****** Statistics from Facebook press office!

  • More than 25 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) are shared each month.
  • The average Facebook user has 130 friends.
  • Over 300,000 users helped translate the site through the translations application.
  • More than 150 million people engage with Facebook on external websites every month.
  • Two-thirds of comScore’s U.S. Top 100 websites and half of comScore’s Global Top 100 websites have integrated with Facebook.
  • There are more than 100 million active users currently accessing Facebook through their mobile devices.
  • People who access Facebook via mobile are twice as active as non-mobile users (think about that when designing your Facebook page).
  • The average Facebook user is connected to 60 pages, groups and events.
  • People spend over 500 billion minutes per month on Facebook.
  • There are more than 1 million entrepreneurs and developers from 180 countries on Facebook."*

Next important thing you need to be doing continuously is driving traffic to your fan page.

#Traffic

You can use the Facebook Fan Page application called Fan Appz to set up Top 5 Lists, Polls, and Quizzes and there is also a Discussion feature application you can use to ask a question to get a discussion going. 

You can then "promote" these items on your blog or website, or on Twitter to get more people involved in the discussion or whatever you have chosen. 

Go to Yahoo, for example, and look at their "Trending Now" list and find something interesting to talk about.  On today's "Trending Now" list, Number 1 is "Lynda Carter."  You could also make something like this: a Top 5 list on where are the best (worst?) places to find bed bugs, or take a poll on people's experiences with bed bugs, or write a quiz on what to do if you are confronted with bed bugs (sprinkle a few drops of Lavender Essential Oil on the bed and they will vacate!), or just start a Discussion about bed bugs in general. 

Then, put a comment on your blog and send out tweets telling people about your Top5 List!  Many Facebook users check out the Top 5 lists each day and if yours are unique and interesting, you should be able to generate a lot of traffic from them.

Your Fans will respond and their friends will see their responses and perhaps get involved, maybe even becoming a fan of your page. 

Keep your Fan Page active and interesting.  Give people something to look forward to frequently.

Another thing you can do is add a "Welcome" page for the first time someone visits your page.  You can set it up however you want to welcome them, point out features of your Page, explain your niche and what you are trying to accomplish, and telling them how glad you are that they dropped by.  You can set it up so that the next time they visit your Fan Page, the Welcome Page doesn't appear.



If you know of another POPULAR marketer who is in the same niche as you, you can search their profile and "friend" their friends.  Most people will "friend" you back.  When they do, send them a message thanking them and inviting them to visit your Fan Page. 

If your Fan Page is getting a decent amount of traffic, you could also do a feature on that POPULAR Marketer, let the marketer know you featured them on your Fan Page, and they will usually talk about it on their blog and/or Fan Page, sending their fans and friends to your Fan Page.  Just remember to be sincere.

Don't forget to put a Facebook Fan Page BADGE on your blog.  People can just click on it and go right to your Fan Page.  This is a great way to let them know you have a Fan Page on the same topic as your blog.

Next time we’ll talk about driving traffic from your fan page to your blog.

Recommended:

2000 selected E-book for self-help and IMs



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How To Create Facebook Fan Page

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GUIDE FOR CREATING YOUR MONEY-MAKING FACEBOOK FAN PAGE

Don't  know how to create a fan page or how to use it to market your business.  I am going to explain it in easy to follow steps that even a 10 year old would understand.
But, first of all let us look at some definitions patterning to social media.



Facebook is one of the biggest internet phenomenons of recent times.  It has become so huge that almost all internet users and countless others know about it or use it regularly.
Many small business owners, website owners and other internet marketers and people who work from home have discovered how to make money and boost their incomes using Facebook and other social media marketing sites and techniques.

What is social media marketing?

Social media marketing used to be divided into two factions.  Social networking sites where you could connect with others, build your own brand, become perceived as an expert in your niche, create a great customized profile, add 'friends', join or create 'Groups', comment, message, add images, videos,  and other media, etc.,  and link building sites - where you could do your content publishing - put your blog posts, articles, photos, videos, and people sometimes had the option of voting your content up or down.



Before now; there wasn't a lot of 'social networking' between people (at least not at first) on the link building sites and the main attraction of these kinds of sites was quality content. Also, in a social networking site, you can make a rich, full profile while in a link building site; you didn't have a big opportunity to customize your profile. 


GROUPS OR FAN PAGES?


Well, this is really a no brainer, but it's good to have an explanation of the differences, because each has its own functions.

According to Mashable:


"Groups are great for organizing on a personal level and for smaller scale interaction around a cause. Pages are better for brands, businesses, movies, bands, or celebrities who want to interact with their fans or customers without having them connected to a personal account, and have a need to exceed Facebook’s 5,000 friend caps." 

WHAT EXACTLY ARE FAN PAGES?


Pages were added to the Facebook milieu so that businesses, organizations, bands, and celebrities could keep in touch with their fans in "an official, public manner."

But for us, the key word here is "businesses" because when we use a Fan Page for a niche specific keyword/product that is our business.

With a tightly keyword focused Fan Page, you will be indexed fast by the search engines.  Your individual fan page will let you be recognized as an expert in your niche with exposure to maybe thousands of people each day, build your list, generate traffic to your blogs or websites, and much more.

A Perfect SEARCH ENGINE OPTIMIZATION FOR FACEBOOK FAN PAGES


There really isn't much difference in the techniques you use for search engine optimization of your Facebook Fan Page than you would use for your blog, or articles, or a website - anything you want to be noticed and indexed for a specific keyword by the search engines.  Here are some things to keep in mind when setting up your Fan Page:
  1. Make sure you pick a niche that is active and has a lot of people searching for whatever you want to promote on your Fan Page.  Look for the hot trends in Click Bank, Yahoo, Amazon.com, for starters.  Search out magazines at your favorite newsstand.  Go through the magazines in the niche you are exploring and look for what's selling.  You can believe that if you find a magazine for your niche, that it is a popular niche with your potential customers.
  2. Do explicit market research with your favorite market research tool (I like Market Samurai and the keyword research portion is FREE.)  This is a very important step.  If you don't get it right, you won't get the traffic from the search engines.  Take your time; give it a lot of thought.
  3. Every Fan Page you create should have a tightly focused Theme and, if you develop several Facebook Fan Pages, do not promote one page on another page.  Keep them totally separate.
  4. Go to Google Keyword Tool and enter your main theme keyword and look for additional keywords you can use that have a lot of searches each month.  In Google (or Yahoo), you can put in a keyword in quotes (phrase match), to see how much competition there is for pages that use that keyword.  Compare the Global Searches per Month number from the Google Keyword Tool with the number returned by Google (actually, Yahoo's numbers tend to be more accurate), and look for keywords for a high number of monthly searches and a low number of competing websites.  This will make it easy for you to rank for that particular keyword.
  5. Once you have determined your main theme keyword and additional keywords you would like to target, use the main theme keyword in your Fan Page Title and in your Profile.
  6. In the profiles you create for the different social networking sites, send a link back to your Facebook Fan Page URL.
  7. Talk about your Face Page on the Social Networking sites.  The most popular ones, aside from Facebook, are hi5, Ning, Bebo, Orkut, Linkedin, Friendster, and MySpace.  Use Twitter and Foursquare for microblogging.  Do some quality content publishing on various web2.0 sites, such as HubPages, Squidoo, tumblr, Scribd, and ezinearticles.  Always, link back to your Facebook Fan Page.
  8. Everybody knows that article marketing is the best way to get your blogs and pages indexed by the search engines quickly.  They are great authority sites and the search engines love them. 

Write several articles, making sure you use the keyword you want to target both in the article title, description, and the content of the article.  In the resource box at the end of the article, send the viewers back to your Fan Page or, if you have an opt in page on your Fan Page that offers something free that is relevant to the article, send your readers there.  Not only will you get indexed quickly, your will begin to build back links to your Fan Page.


Now, Lets Create Our Fan Page

It doesn't matter if you already have a Facebook profile or not, go to www.facebook.com/pages/ and you will be brought to a page that says "Create a Page." 
When you’re on the Create a Page screen, start doing the following:
  1. Click on "Chose Brand, Products, or Organization"
  2. Fill in "Page Name" (make sure to include your main keyword if possible)
  3. Click on the box stating you are the official representative.
  4. Click "Create Official Page." 


If for any reason, you aren't logged in, or don't yet have an account, you will be prompted at this point to either log in or create an account. You're done; it's time to start adding content to your fan page.
The very first thing you need to do is add an image for your Page and it as to be an image that represents what your Page is about rather than an image of yourself. 

After you add your photo, you need to edit the thumbnail to make sure it includes the portion of your photo that is most relevant.  After the image is uploaded, pass your cursor over the top right-hand corner of the uploaded image.  It will open a box with a pencil that says "Change Photo."  Click on "Change Photo" and a drop down box will appear.  Click on "Edit Thumbnail" and follow the directions to make any adjustments and then click "Save." 
There is a small box under the photo that asks you to tell something about your Page.  Make sure to fill this box out. 


Next, click on "Info" tab at the top of the page.  On this page, you'll have two fields to add information to, if you wish.  The first field is "Basic Info" and basically contains a place to put the date your business was founded. 

The second field is "Detailed Information" so you can explain more about your business.

When you finish with these two sections, click "Done Editing" and move to the next screen. 
Under your photo, you will see "Edit Page."  If you click this you will be brought to a section where you can customize your Fan Page however you want to.  There are way too many choices to go into all of them here.  You need to explore your options and pick the ones that best meet your needs, and the interests of your potential "fans."  Once you've created your first Fan Page, it will become increasingly easier to do more pages.

I suggest; you visit the right sidebar.  Under "Help with Your Page" is a link "For tips and information about Facebook Pages, click here."  Click there and it will take you to a page that will explain everything, under the Resources tab.  

Other Tips To Keep In Mind: 

  • The maximum size for an image for your Fan Page is 200 pixels (width) by 600 pixels (height).  Use the full size if at all possible.
  • Fill out the About Us box right below your picture and include a clickable link back to your main blog, or wherever you choose. 
  • Let your fans post also on your Fan Page so when someone comes to your page, it looks "alive" with a lot of interaction.
  • Using the application "Social RSS" you can bring your blog posts onto your Fan Page.
  • Keep your title short because when you add content your title is added to each post.
  • If you want to, you can chose a "vanity" url after you have twenty-five fans. 
  • Send friend request to people who has something in-common with you. 
  • Invite all your friends to like your fan page.
  • Like other page which are similar to your page. 
Those are just a few tips for your Fan Page.  More will be scattered in our next post. 
Our next topic would be on how to monetize your fan page 

 

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